We asked ourselves this for a long time. Why pay for an outside trainer? With trainers costing anywhere from $500-$4,000, a day. How can that much money be worth a day of training? I have heard a handful of decent reasons like, getting staff buy in, hearing new ideas, and giving staff new tools, but that is still a ton of money! You could buy a new canoe, lots of new archery supplies, or even a used car.
Scott Arizela, one of the best trainers in the business, gave us the best reasoning for hiring an outside trainer. If after a day of training, even one counselor is able to connect with just one more camper its easily worth it; in terms of impact and finically. And thats the bare minimum!
If in one day a 5% of counselors can learn tools to turn one camper per summer from a one year camper to life time campers, 4000, 5000, maybe 6000 dollars would easily be worth it. More on the dollar values of retention. If trainers can have a positive effect on retention, which I believe each of the ones I mentioned can, is it finically irresponsible to not hire them?